Amazon Shop Direct Wants To Send You Free Traffic…Here’s The Catch!
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Amazon's new Shop Direct program promises to send 201 million Prime members straight to your Shopify store with zero commission taken, but the real cost is buried in a way most sellers never see coming. In this video, we break down exactly how the Amazon Shop Direct program works, why Amazon built it for their own benefit rather than yours, and the conversion rate math that will determine whether it actually makes financial sense for your business.
0:00 Intro
0:36 What Is Shop Direct Exactly?
1:16 1st Thing You Need To Understand
2:31 2nd Thing You Need To Understand
3:59 The Conversion Problem
6:03 The Hard Truth
7:26 The Harder Truth
8:19 Who Should Actually Use This
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