How Sonos rebooted itself | Decoder

My guest today is Sonos CEO Tom Conrad. Tom was on the board at Sonos during the disastrous 2024 app redesign that threatened to crash the entire brand, and he took over as interim CEO to right the ship during that period. About a year ago, he took the permanent role.I have been dying to have Tom on the show to talk about how the board decided to move on from previous CEO Patrick Spence, how he diagnosed the issues inside the company, and what decisions he made to fix them. #sonos #audio #tech #smarthome

0:00 Cold Open
0:36 Intro
4:20 The App Crisis
8:35 Becoming Interim CEO
15:30 Restructuring
21:43 Canceling Pinewood
26:03 Sonos 27 & Fabric
34:34 New Voice Assistant
38:28 MCP Support
40:06 Alexa Plus & Custom Agents
43:44 Where Is the Computer?
58:54 The Headphone Market After AI
1:01:31 Ace Ultra
1:07:37 What's Next

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