The Problem With The Diary of a CEO

He went from battle-rapping under the alias "Lyricist" to running one of the biggest podcasts on the planet, but somewhere along the way, Diary of a CEO turned into a machine for selling attention. This is the story of how Steven Bartlett built that machine, why doctors keep calling it dangerous, and what audience capture does to everyone on the other side of the screen (including you).

Thanks to Dr Liz O'Riordan, the breast surgeon featured in the BBC News clip: a genuinely good voice for breast cancer awareness & evidence-based health info. You can check out her channel here: @DrLizORiordan

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Sources: https://brettjosh.com/videos/doac
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𝗧𝗵𝗲 𝗣𝗿𝗼𝗯𝗹𝗲𝗺 𝘄𝗶𝘁𝗵 𝗧𝗵𝗲 𝗗𝗶𝗮𝗿𝘆 𝗼𝗳 𝗮 𝗖𝗘𝗢
00:00 The Problem with DOAC
01:31 The Rise of Steven Bartlett
04:31 The Health Pivot
11:32 The Business Model
14:46 The Real Problem